Links for June 19 2011
Why Marketers Should Forget Frameworks & Think Outside the Box by Sarah Goliger on HubSpot Blog
Quote: So what’s the takeaway here? Sometimes you need to think outside the box. Broaden your perspective, and look at the big picture. If you just focus on fitting everything perfectly into where it belongs and following exactly the guidelines outlined for you by a textbook or some acronym, you’re probably missing something, and it might be something important. Dan questions how useful a framework could be if it doesn’t get you to think differently. So take the time to reevaluate the frameworks you use, and ask yourself, “How could I look at this information in a new way?”
Does your business know the enterprise can’t be run on rogue IT? by Linda Tucci on TotalCIO
Quote: Maybe IT is the victim of its own success. CIOs and their departments provide all manner of IT solutions to business challenges, but over time these systems become a routine part of business operations — so much so that they begin to be disconnected from their original enterprise IT roots.
Quote: A large quantity of collaborations is useful to create ideas. The larger the number of collaborations, the higher the number of opportunities that you can tap into and the higher the likelihood that a great idea may knock your door.
Problem prevention knows no funding by Martijn Linssen on CloudAve
Quote: In IT, there’s nothing more permanent than a temporary solution